Meet The Team


The company was originally started in 1993 because of a passion for skiing and is still run day to day by those same people.


Dionne Heasman 

Senior Director

Dionne joined Alpine Action 1995 as a chalet girl, she loved it and has never left. For the next eight winter seasons, Dionne worked in resort and in the UK office during the summer months. In those years she's been a host, a cook, the cleaner, a driver, the resort representative and the Resort Manager. There is not much she doesn't know about the chalets or the Alpine Action holiday experience. She is passionate about Alpine Action, The Three Valleys and skiing. Dionne now runs the UK all year round. She enjoys skiing in the Three Valleys with her family. Please feel free to ask her advice on any aspect of your holiday for an accurate and honest answer.

Favourite Run:   There are quite a few runs that I love, so there are too many to pin down to one. However, I do love to ski from the top of Saulire all the way down to Meribel La Chaudanne without stopping! A few off the top of my head; Jerusalem, Suisses Mur, Ariondaz, Faon, M and all in Moriond (Courchevel 1650)

Favourite Chalet:  Meribel - Chalet Bouchot, beautifully furnished and a real charm. I've sat in bed with a cup of tea and viewed the runs of Meribel in the distance. it also has a hot tub. I love Rosalie (Meribel Village) great position, it’s a warm and comfy chalet. In La Tania - Chalet Attila, it's located opposite the piste and has an outdoor hot-tub.

Pam Hughes

UK Adminstration and Sales

Pam is an experienced skier and understands exactly the thrills and holiday experience skiers expect.  

Favourite Run: As a more sedate skier these days, I love the descent from Tougnette, where depending on my mood or 'condition' I take the red Blaireau or gentler Faon down into Meribel centre.  Both runs are generally quieter than the more popular pistes and therefore the snow under ski more often remains in better condition.

Favourite Chalet: Toubkal One and Two - La Tania, very light and modern chalets with a cosy wood burners and relaxing sauna.



Sookie 

Office Morale

Sookie is the livest member of the UK Team.  Her role is very important, she is head of office morale. The days can be long, but Sookie is always there with a friendly face and a cheeky smile to make our day. She would prefer more playtime but understands that we can often be busy. She loves being in the snow, but  prefers the beach and running around on the downs, getting muddy.